Somplo Ltd. (“Somplo”) is a digital advertising technology company. Somplo values and respects your privacy, either as a visitor of Somplo’s website, or as a viewer of advertisements based on products and/or technology of Somplo, or as a client of Somplo’s advertising system platform.

This Privacy Policy provides a full disclosure regarding the information and data collected from you by Somplo or that you provide through mobile or web services or mobile or web softwares, and the way such information is used by Somplo on it’s website, via advertisements which use Somplo’s technology or on products across a variety of websites and/or applications owned by third party publishers and advertisers (“Somplo’s Services”).

By using or accessing any of Somplo’s Services, via any sort of electronic device, you agree to the Privacy Policy of Somplo outlined herein. The use of your information collected via Somplo’s Services is subject to this Privacy Policy, as so you are advised to carefully review this Privacy Policy.

Information collected by Somplo (the “Information“).

Throughout your use of Somplo’s Services, Somplo may collect, store use and share information such as, your IP addresses which includes receipt identification of your general geographical location, the operating system and browser type used by you, the web pages viewed by you through your use of Somplo’s Services, identification of your use patterns and interactions with Somplo’s Services including the amount of times you were exposed to Somplo’s Services during a specific timeframe, the type of advertisements viewed by you through Somplo’s Services, your content navigation and the time and date you used Somplo’s Services. In addition Somplo may collect personally identifiable information and non-personally identifiable information as explained herein.

Personally Identifiable Information


Personally identifiable information is information that can be or is used to identify, contact, or get a general idea regarding your location. The personally identifiable information includes personal information such as your name, your address, your email address, your phone number, your credit/debit card information.

It should be clarified that you are not legally required to provide Somplo any of your personal information. Somplo will not collect your personally identifiable information unless you choose to voluntary provide it to Somplo by email, by participating in surveys or by filling in online registration forms. The types and amount of personal information collected from these activities may change according to you use of Somplo’s Services.

Non-Personally Identifiable Information

Throughout your use of Somplo’s Services, some Non-Personally Identifiable Information may be collected by Somplo. The Non-Personally Identifiable Information is information that is anonymous and will not personally identify you. The Non-Personally Identifiable Information includes your IP address, any interactions you had with Somplo’s Services including the web pages you have viewed during your use of Somplo’s Services, and your click-throughs rate. The Non-Personally Identifiable will be collected mainly by to technology types, browser cookies and usage tracking as explained herein.

Browser Cookies

Some of the Information may be collected during your use of Somplo’s Services by log files, pixels or web beacons and browser cookies, as hereby specified:

browser cookies – browser cookies are small files stored on the hard drive of your device, and are generally used to (a) follow the internet pages and advertisements you were exposed to (b) record your online navigation (c) regulate the advertisements you receive. You may delete cookies on your device as explained below.

pixels or web beacons – pixels or web beacons are files stored on apps or web pages used to track your use of and behavior in such apps or pages.

log files – log files are used to follow the actions taken during your use of web pages and applications, and collect data such as the browser used by you, your content navigation and the time and date you uses such pages and applications.

Cookies Opt Out

If you wish, you can choose to remove the abovementioned browser cookies Somplo stored on the web browser on your device (and if you have more than one you may do so on each of them you use to use Somplo’s Services) or refuse to accept further browser cookies by Somplo. The relevant browser cookies will be coming from one of the following domains:, However, If you choose to decline Somplo’s browser cookies, you may be unable to access certain parts of Somplo’s Services.

Information Collected By Other Entities

Some Information Somplo receives, will be collected by third parties across several web domains you visit and applications you use, as Somplo obtains information from third parties which include clients that combine Somplo’s Services in their website or app, research entities and data management platforms. This Privacy Policy shall apply also to Such Information collected by third parties. However, Somplo can’t control and is not responsible for Information collected by third parties, therefore you should read the privacy policies of websites you visit which use Somplo’s Services in order to better understand which information such third parties collect and it is used.

Use of Information

The information collected by Somplo will be used for purposes of: (a) Complying with any applicable law and/or to protect Somplo’s legal rights (b) improving, updating, fixing and operating all of current and future Somplo’s Services (c) statistical analyzing & reporting (d) create relevant adverts based on your actual use of Somplo’s Services and tailor made to your interests (e) allowing you use features of Somplo’s Services, when you choose to do so, by optimizing and analyzing your uses (f) For any other purpose set out in this Privacy Policy or the terms of use of any of the websites which trough you use Somplo’s Services.

In addition, Somplo may transfer Information to third parties (such as research/data aggregation companies and publishers) for marketing, analytic and advertising purposes, in order to better target your needs and create relevant experience for you during your use of Somplo’s Services. Somplo may also transfer or assign the Information as part of a merger, sale, or other change of control in Somplo. Somplo will not sell personal Information and no Information will be disclosed to any third party except as provided in this Privacy Policy.

Tracking Your Use of Somplo’s Services

Somplo will most likely track your Non-Personally Identifiable Information, such as your click through rate, your IP addresses, the type of content viewed by you through Somplo’s Services, your scrolls in order to better maintain, improve and monitor the content viewed via Somplo’s Services and improve marketing efforts of Somplo’s clients.

Security of Information

Somplo implemented measures which should secure all Information, from unauthorized access, use, alteration and disclosure. Unfortunately, information received by using the Internet is not completely secure. Therefore Somplo cannot guarantee the security of the Information. Somplo may not have the power to control the Information is treated or used in case Somplo enters in to a procedure of bankruptcy, insolvency, assignment of assets to creditors or any similar procedure. Any transmission of information by use of Somplo’s Services is at your own risk, and by using Somplo’s Services you acknowledge and agree to assume all of the mentioned risks.

Accessing and deleting Your Personal Information

If by any chance you have provided Somplo personal Information by using Somplo’s Services, you may send Somplo an email using the contact details attached below, and request access to, correct or delete any personal Information. Somplo will be allowed to request further personal information in order to process such a request. Where there is an exception under the law whereby Somplo can refuse such a request, a written explanation for the refusal will be provided.

At any time you are entitled to withdraw your consent to this Privacy Policy by sending Somplo an email using the contact details attached below and stop using all of Somplo’s Services but such withdrawal will affect and most likely prevent the ability of Somplo to provide you with Somplo’s Services.

Children’s Privacy

Children under the age of 13 years may be exposed or use Somplo’s Services, although they are not intended for them. You must be at least 13 years old in order to use any of Somplo’s Services. Somplo does not knowingly collect Personally Identifiable Information from Children under the age of 13 years. By using Somplo’s Services, you represent that you are older than 13 years.

GDPR –  Your Rights & the EU General Data Protection Act

Somplo is committed to GDPR compliance.  If you are a resident of the European Economic Area, you have the following rights with respect to data for which Somplo is the Data Controller:

  1. The right to request access to, or ask us to provide you with copies of, Personal Data that we hold about you at any time, which may be subject to a fee specified by law for processing your request (but not for making a request for access). If Somplo is the Data Controller with respect to your data, we will respond to your request within a reasonable period, and if Somplo is the Data Processor with respect to your data, we may redirect your request to Somplo’s customer acting as the Data Controller with respect to your data. We may decline a request for access to Personal Data in circumstances prescribed by relevant privacy laws. If we decline a request, we will provide you with a written notice that sets out the reasons for the refusal (unless it would be unreasonable to provide those reasons) and provide you with a statement regarding the mechanisms available to you to make a complaint;
  2. The right to ask us to delete any Personal Data that we hold about you free of charge, unless we are required to maintain a copy of this data pursuant to applicable law;
  3. The right to ask us to update and correct any out-of-date or incorrect or inaccurate Personal Data that we hold about you free of charge. We will take reasonable steps to correct the information so that it is accurate, complete and up to date. If we refuse to correct your Personal Data, we will provide you with a written notice that sets out the reasons for our refusal (unless it would be unreasonable to provide those reasons) and provide you with a statement regarding the mechanisms available to you to make a complaint;
  1. The right to opt out of any marketing communications that we (or any third-party to whom we have disclosed your Personal Data with your consent) may send you or to withdraw your prior consent or object to any further processing of your Personal Data;
  2. The right to request information about any automated decisions made using your Personal Data that have legal consequences for you or which significantly affect you; and
  3.  The right to lodge a complaint with your local Data Protection Authority concerning Somplo’s processing of your Personal Data.

If you wish to exercise any of the above rights, send us an email at Before we process any request, we may ask you for certain Personal Data to verify your identity, and in situations where Somplo is the Data Processor, consult with the Data Controller of your data. Where permitted by local law, we may reject requests that are unreasonable or impractical. Please allow us a reasonable time to respond to your inquiries and requests.

Changes and Updates

Please note that this Privacy Policy may be changed and amended at any time. Your continued use of Somplo’s Services is deemed to be acceptance of any terms of a newer version of this Privacy Policy provided it was published. Please make sure to review the last updated version of this Privacy Policy from time to time in order to stay informed of the last effective version of this Privacy Policy.

Contact Details

If you would like to contact Somplo due to complaints regarding the breach of this Privacy Policy or any applicable law, you may contact Somplo at the following email address: .

Last Updated on April 2018


30 Shacham, 1st Floor,
Petah Tikva,
Israel 4951726, IL

Somplo Ukraine

Henuezka 5/2,
Office 104,
Odessa, UA

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Contact Us

30 Shacham, 1st Floor,
Petah Tikva,
Israel 4951726, IL

Henuezka 5/2,
Office 104,
Odessa, UA